Selling to Big Companies Jill Konrath
Publisher: Kaplan Publishing

In this episode of The Innovative Marketer Podcast, I speak with Jill Konrath, consultant, blogger and author of the informative book Selling to Big Companies. Nearly every day I get a call from someone wanting to know how they can sell their products or services to big companies. Jill has the real-world business experience that makes you take notice. Fresh sales strategies that actually work in today's business environment. Almost every time the challenges are the same. How do I get a big company to pay attention to me? Her 1st book, Selling to Big Companies, was named a See complete profile. Jill Konrath Chief Sales Officer, Author, Speaker & Trainer. They provide an inroad that helps start the sales process. For a micro-ISV, selling to big businesses can be more lucrative than selling to consumers. The problem with selling your product to big companies: Middle men. When you sell a big corporate client, you're dealing with one individual at that company – and that may be a person who never even works out! I have been selling ideas for a long time, and decided to become a book packager (which I did before doing what I do now) solely because it's an industry that makes it possible to sell ideas. Jill Konrath is the best-selling author of SNAP Selling and Selling to Big Companies. The challenge with big companies is that darn selling process. She helps sellers crack into new accounts and win business with crazy-busy prospects. Jill Konrath helps salespeople, entrepreneurs and professional services providers get their foot in the door of large corporations and win big contracts. SNAP Selling, her newest book, soared to #1 Amazon sales book within hours of its release. Within 45 days, starting from scratch, I built a prospect list of North American telecoms, cell phone and cable companies that have more than 200000 subscribers (about $150MM sales) from a total cohort of 1200 companies. As many of you know, white papers are great tools for selling to big companies.